Hi, I am

Simon Morris

Over 15 Years Crafting Interactive Web Experiences & Games.

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Employment History 💼

Sep 2021 - June 2026

Senior Developer

Peek & Poke

Led end-to-end feature development, managing the entire software lifecycle from initial concept and technical planning to final deployment on cloud infrastructure.
Actively drove the modernisation of legacy features and the implementation of new functionality into a shared, bespoke framework used across the agency's portfolio.
Designed and built new game engines with a focus on re-theming and component reusability, significantly reducing development time for subsequent projects.
Owned the full software stack, utilising PHP, MySQL, Haxe, PixiJS and AlpineJS to deliver scalable, interactive web experiences serving millions of plays.

Games Development PHP MySQL Haxe/JS PixiJS AlpineJS Google Cloud

Nov 2016 - Sep 2021

Senior Web Developer / Web Developer

Evoluted

Engineered scalable, SEO-friendly web applications and high-traffic e-commerce websites, tailoring the CMS experience to be efficient for our clients while maintaining performance, security, and scalability.
Specialised in back-end development across a variety of PHP frameworks including CakePHP, Laravel, WordPress, VueJS and CraftCMS, transforming static templates into dynamic, data-driven web experiences.
Entrusted with server administration using Linux and AWS within production environments, managing client hosting infrastructure, load balancing, and optimising deployment pipelines.
Mentored junior developers and placement students, focusing on the "why" behind architectural decisions to foster deep technical understanding.

Web Development PHP MySQL CakePHP Laravel WordPress CraftCMS AWS Linux/Apache/NGINX

May 2015 - Nov 2016

Games Developer

Route 1 Games

Provided versatile technical support across concurrent project teams, rapidly switching between diverse languages and codebases including Adobe AIR (AS3), Unity 3D (C#), SmartFoxServer (Java), and a custom PHP back-end.
Took the lead when managing the native extension stack, frequently updating, replacing, or rebuilding third-party extensions when conflicts arose.
Actively architected early-stage development on multiple projects, defining the technical stack and scoping out core features.

Games Development Unity C# Mobile Web / PHP Multiplayer E-Learning

May 2012 - May 2015

Developer

Team Cooper Ltd

Built high-engagement interactive web experiences and digital amusements for premier global brands including the BBC, Nickelodeon, Sky, and [adult swim].
Pioneered the transition from Flash and AS3 to mobile-friendly HTML5/JS based games, exploring new technologies and helping to determine the most optimal replacements.
Secured a permanent return offer immediately following a successful sandwich-year internship, returning to the agency full-time post-graduation based on performance and impact.

Games Development Flash / AS3 HTML5 Games

2008 - 2012

BSc (Hons) Games Software Development

Sheffield Hallam University

Graduated with First Class Honours.
Achieved a 100% grade on a second-year game development project, which was subsequently used as an example for future students.
Explored emerging hardware architectures for my final year dissertation, engineering an interactive game built around the Kinect sensor.

C++ Games Development Games Hardware Kinect

Notable Projects

A collection of my most memorable projects. I can't show everything I've worked on due to NDAs and the sheer number of them, but here are some of my favourites.

2026 • Personal Project • AntiGravity

Plannit: Note-Keeping App

I'd been using a mix of tools like Workflowy and Keep to make notes but wanted something a bit more attuned to how I work. I also wanted to explore an agentic development process so I employed Google's AntiGravity to construct a prototype for me. I've been using it to manage my brain dumps ever since. It supports Markdown-formatted text cards, task lists and image embedding with annotation on an infinitely scrollable canvas. I'm regularly adding new features as I need them.

2025 • Promotional Game

DFDS Anniversary Conga

A fun take on Peek & Poke's Conga engine, put together for DFDS to celebrate a special anniversary. Players control a conga line of people, moving through all areas of the ship, collecting people along the way, avoiding obstacles and trying to get the longest conga line possible. This one had additional outdoor areas with water effects, shops, restaurants and even a car deck. It was a visually stunning game and I'm really pleased with the end result.

2022 • Horse Themed Racing Game

Hungry Horse: Need for Steed

A fast-paced, horse themed take on our racing game where players race against time to complete laps, collect points and avoid obstacles. It also had the incentive of being able to win prizes in the form of free drinks at the bar. This one was a lot of fun to make!

2018 • Website & Booking System

Pinelodge Holidays

One of the most rewarding websites I put together at Evoluted that serves two separate holiday parks. Aside from looking great and being easy to navigate, it includes integration with a third party booking system including real-time availability checks, dynamic pricing and also houses a 360° tour of the park.

2014 • Channel 4's Live From Space

Earth vs Astronauts

A space catapult game for Channel 4's Live From Space. Players use a catapult to launch balls and try to get them through spinning hoops in zero gravity. The game was a huge success and was played by thousands of people across the UK and recreated on board the ISS (though they had to use a drill to spin the hoops to prevent them spinning away!)

2013 • Facebook Game

Fraxinus - The Ash Dieback Project

Team Cooper teamed up with the Sainsbury Laboratory to create a game that would help them fight the deadly Ash Dieback disease. Since humans used to be a lot better at pattern recognition, we created a game that helped visualise genetic data and incentivised matching sequences in the most optimal way to "claim" a pattern. This made a great social game for a good cause.

2012 • Carnival Games

Dick 'n' Dom's Hoopla

A selection of carnival-style minigames featuring the popular UK comedy duo Dick 'n' Dom. The team had a lot of fun designing and building the various minigames including voiceovers from the duo themselves.

2014 • Zombie Runner / Shooter

Drop Dead Z

An intense zombie runner-shooter made as a spare time project. Run, shoot, and survive. Unfortunately this game is no longer available on the Play store as the tools used to build it have been discontinued and it fell out of support for the latest Android versions.